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Eve is a legal technology platform built on AI that serves plaintiff law firms. The company has achieved product-market fit with 1000+ law firms, raised $160M from top-tier investors (Spark Capital, A16z, Menlo Ventures, Lightspeed), and is growing 2X revenue quarter-over-quarter. The team includes engineers and operators from Scale, Meta, Airbnb, Cruise, Square, and Lyft, and the company collaborates directly with OpenAI and Anthropic on AI workflows for legal work.
You will be Eve's first Director of Social & Organic Marketing, hired to build the social function from the ground up. This role is not about content calendars; it's about creating real-world activations and moments worth documenting—legal access workshops, guerrilla marketing at courthouses, field interviews—and translating them into compelling social content across Instagram, LinkedIn, Reddit, X, YouTube, and emerging platforms.
You will own organic social strategy, channel management, and production end-to-end. You'll start as a team of one with a real budget and the mandate to hire and build the function over time. Day-to-day, you'll be hands-on: planning quarterly campaigns, shooting and editing video, writing posts, directing on-location shoots, and shipping daily content while setting strategy for a growing team.
Key responsibilities include: developing and executing organic social strategy across all channels; conceptualizing and producing real-world activations and stunts; creating short-form video and written content yourself; building Eve's creator and influencer program from scratch; launching and running an employee evangelism program to turn the team into a distribution engine; building executive presence for the CEO, CPO, CRO, and CMO; managing budget for production, creators, and paid amplification; and hiring and leading a social team as the function scales.
You'll build Eve's brand across two audiences simultaneously: plaintiff attorneys (customers) and talented people you want to hire. Success means making Eve impossible to miss in legal tech and positioning it as one of the best places to work.
