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Frame Security is building an AI-native security awareness platform that generates personalized employee training and hyper-realistic simulations tailored to each organization's unique policies, tools, roles, and risks. The company is addressing the gap in legacy security training by delivering contextual, role-specific content—from secure coding for developers to AI-generated voice phishing defense for finance teams.
As Director of Growth Marketing, you will own Frame's complete growth engine and marketing strategy, reporting directly to the founders. This is a builder role focused on creating demand from scratch and driving measurable pipeline and revenue impact.
Key responsibilities include:
- Owning end-to-end digital marketing strategy across paid acquisition, SEO, website optimization, email, social, and emerging channels
- Building and optimizing the website and conversion funnel to maximize visitor-to-pipeline performance
- Partnering with founders on messaging, positioning, product launches, and go-to-market strategy
- Running rapid experiments, analyzing results, and scaling what works
- Establishing Frame as the category leader through compelling digital campaigns and thought leadership
- Building dashboards and using data to drive all marketing decisions
Success is measured by marketing-sourced pipeline, website traffic and conversion rates, paid campaign ROI, organic growth and engagement, lead-to-opportunity conversion, and overall marketing contribution to revenue.
This role requires a strategist-operator-creative hybrid who can move fast, think independently, and partner closely with leadership to define how next-generation cybersecurity companies go to market. East Coast–based candidates are strongly preferred.
