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Salary: USD 175,000 - 195,000 / annual
Quip is hiring a Director of Content to build and run a content operation that drives measurable revenue growth across all customer touchpoints: DTC, retail (Target, Walmart), and emerging marketplaces. This is a leadership role that treats content as a growth engine, not a cost center.
You will own the full content strategy and execution machine, architecting how quip breaks through platform algorithms and converts attention into sales. Key responsibilities include: defining content strategy tied to explicit topline growth targets; building a high-velocity, always-on content operation across TikTok, Instagram, YouTube, and emerging platforms; driving retail-first content that pulls product through the aisle; owning brand positioning and voice across all channels; building content-led commerce on TikTok Shop and live/social selling; managing the connective tissue between creative, design, and content teams; establishing a creator and influencer engine that compounds reach and advocacy; and building measurement that connects content to consideration, engagement, and revenue.
You will manage and scale a team across content, design, community, and influencer partnerships. This role requires fluency in modern social platforms, a deep understanding of retail as a primary sales channel (not an afterthought), and the ability to think like a growth operator—measuring everything against revenue impact, not vanity metrics. You'll work closely with the Head of Sales (retail accounts), Head of E-commerce, and creative/design teams to ensure content works as one coherent system.
The role is hybrid, based in the DUMBO, Brooklyn office two days per week.