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Catawiki is a global marketplace for buying and selling special objects, with over 25 million items sold and 100,000+ unique items auctioned weekly. The company curates exceptional objects across 80+ categories and serves millions of customers worldwide.
As CRM Specialist, you will own the development, execution, and optimization of Catawiki's global, data-driven CRM strategy. You'll ensure communications are relevant, timely, and impactful across multiple channels including email, app push notifications, in-app messages, notification center, and web banners.
Key responsibilities include:
- Activating new users and guiding them toward active participation
- Reactivating dormant or inactive users with targeted, personalized strategies
- Driving conversion from visitor to bidder (demand side) and visitor to submitter (supply side)
- Leading operational execution of CRM programs while supporting your manager in shaping strategy
- Using data and insights to design, test, and optimize customer journeys for activation, retention, and revenue growth
- Identifying opportunities for innovation and improvement with analytical rigor
- Partnering with cross-functional teams (Product, Brand, Country Management, Analytics) to ensure integrated, impactful CRM efforts
- Contributing to functional expertise through knowledge sharing and fostering a culture of experimentation
You bring 3+ years of CRM experience, ideally in eCommerce or digital marketplace environments, with proven results in customer activation, retention, and monetization. You have strong knowledge of CRM channels and best practices, a data-driven approach to experimentation, and excellent analytical acumen. You're skilled at project and stakeholder management, resilient and adaptable, and passionate about customer-centric solutions. Professional English proficiency required.