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Intellect is APAC's leading mental health and wellbeing platform serving around 4 million members across more than 100 countries. The company delivers digital self-care tools, telehealth consultations, crisis helplines and physical clinics, with a mission to make mental health support radically more accessible, preventative, relatable and stigma-free across Asia. The business sells primarily to enterprise buyers (CHROs and benefits leaders) while end users are employees.
You will be the designer leading a four-phase brand revamp programme. A recent design audit identified the company's position: recognisable core logo and strong content, but text-heavy layouts, no unified design system across sub-brands, and creative that leans on vibrant illustration in ways that undercut the clinical B2B positioning. Your role is to close that gap—turning credible clinical substance into work that reads as enterprise-grade while maintaining visual impact.
Key responsibilities include:
**Campaign and Social Creative:** Design assets across the monthly brand campaign calendar—LinkedIn single images, carousels, personal-profile posts and launch moments—with stronger visual hooks and reduced text density.
**Sales and Marketing Collateral:** Rebuild case studies, white papers and research reports with clear typographic hierarchy, generous white space, modern infographics and data visualisation so ROI metrics are skimmable.
**Design System and Sub-brands:** Help build and maintain a unified system covering typography, colour, iconography, illustration and the asset bank. Bring fragmented sub-brands (Intellect Clinic, Atlas) into one coherent architecture.
**Events and Offline Collateral:** Design booth backdrops, roadshow banners, print and merchandise to real production specs—panel sizes, zone hierarchy, bleed and legibility at distance.
**Motion and Video:** Produce and maintain video templates for YouTube and social, plus screen-recording and product-demo assets through in-house or external agencies.
**Web:** Partner with the web developer on landing pages and site revamp, with attention to navigation hierarchy and conversion pathways for executive decision-makers.
**Brief and Quality Control:** Work from written design briefs, run your own reviews against brand guidelines, and help direct freelance and backup designers as volume spikes.
**Requirements**
Must Have:
- 3–5 years in brand, marketing or agency design, with a portfolio showing both digital and print work
- Strong typographic and layout craft—the ability to make dense, evidence-heavy content readable
- Fluency in Figma; comfort with Adobe CC (Illustrator, Photoshop, InDesign or equivalent)
- Experience designing to and maintaining a brand system, not just producing one-off assets
- Data visualisation and infographic skill
- Ability to work from a brief, take direction, and turn around at campaign pace across multiple markets
Nice to Have:
- B2B, SaaS, healthcare or regulated-industry experience
- Motion design (After Effects) and video editing
- Web design experience (Webflow, HubSpot CMS, Wordpress, Figma, Elementor)
- Illustration capability that can flex toward a more restrained, clinical register
- Experience across APAC markets and multi-language layouts
