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Salary: USD 161,500 - 230,000 / annual
Webflow, an agentic web marketing platform for modern marketing teams, is seeking an experienced Communications Lead to own the next phase of the company's external communications strategy and narrative as it scales globally.
In this role, you will report to the Director of Communications and serve as a strategic partner to executives, product marketing, social, and brand teams. You'll be responsible for shaping and delivering Webflow's company, thought leadership, product, and customer narratives across earned and owned media channels.
Key responsibilities include:
- Developing and executing comprehensive external communications strategies, including media plans, press opportunities, and cross-channel messaging coordination
- Owning executive voice strategy by partnering directly with the C-suite on press opportunities, speeches, op-eds, and thought leadership initiatives
- Leading external press relations by managing PR agencies to deliver strategic, measurable results in media coverage and share of voice
- Building and maintaining lasting relationships with key business and tech media to position Webflow as the agentic web marketing platform
- Advising the executive team on communications strategy and preparing them for media interviews, keynotes, podcasts, and public engagements
- Working cross-functionally with marketing, product, and other teams to amplify major campaigns and company milestones
- Developing and executing crisis communications plans with sound judgment in high-pressure situations
You bring 8+ years of experience in communications, PR, and/or brand leadership at high-growth or enterprise technology companies. You have deep understanding of the technology industry and can translate complex concepts (AI, product innovation, market dynamics) into compelling narratives. You possess exceptional written and verbal communication skills, strong media relations experience with established journalist relationships, and proven success managing PR agencies to deliver measurable results.
