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Salary: USD 263,900 - 448,600 / annual
ServiceNow is seeking a Chief of Staff, Head of Marketing Strategy & Operations to lead the evolution of marketing from a campaign-driven function to a business-run operation with strategic discipline and operational rigor.
This senior leadership role reports to the CMO and sits at the intersection of two disciplines: the classic Chief of Staff mandate (extending the CMO's reach, running the Office of the CMO, ensuring leadership alignment) and the operational rigor of a Marketing Strategy & Operations leader (owning planning rhythm, performance systems, and business infrastructure).
Key Responsibilities:
- Run the business of marketing by owning the operating model, planning rhythm, and performance systems that connect strategy to execution and execution to results.
- Lead the Office of the CMO as a strategic hub that keeps the marketing leadership team aligned, focused, and moving in sync with the business.
- Drive focus and accountability by translating company goals into clear marketing priorities, budgets, and metrics tied directly to pipeline and revenue.
- Accelerate transformation by building frameworks, processes, and governance that make marketing sharper, more agile, and more accountable.
- Oversee the Marketing AI Center of Excellence, driving AI adoption, governance, and innovation across strategy, content, and execution at scale.
- Partner across Sales, Finance, and IT to define how ServiceNow engages and measures enterprise buying groups and operationalize those processes.
- Lead major initiatives end-to-end, setting ownership, maintaining momentum, and ensuring measurable outcomes.
- Lead M&A integration for Marketing, preparing and executing seamless integrations across teams and customer touchpoints.
- Connect functions (brand, product, growth, field teams) to ensure effort and investment match impact.
- Represent Marketing across the enterprise in company forums, ensuring alignment on priorities, resources, and business impact.
- Build, develop, and inspire a high-performing organization that runs marketing like a world-class business.
Success is measured by: marketing running with precision and discipline; the Office of the CMO serving as the center of clarity and alignment; strategy, programs, and buying group execution fully connected to business outcomes; the CMO and leadership team operating at full altitude; and the organization moving faster, working smarter, and delivering measurable business results.
Requirements:
- 15+ years leading marketing operations, strategy, or transformation in global, matrixed organizations
- Proven operator who scales complex systems with clarity, speed, and discipline
- Deep experience in planning, budgeting, performance management, and marketing ROI
- Track record of leading transformation—simplifying complexity, modernizing processes, driving accountability
- Experience leading senior teams across operations, planning, and emerging capabilities like AI
- Strong communication and influencing skills; ability to lead confidently in any room
- Calm, steady leadership style that brings focus and forward motion
