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Jerry is building the first AI agent to manage car ownership—from insurance to repairs to diagnostics. With 5M+ customers and $240M+ raised, they're expanding into home, motorcycle, and RV categories. The company is profitable since 2024 and operates fully remote with offices in Palo Alto, New York, Chicago, and Toronto.
As Brand Advocate, you'll own Jerry's organic presence across Reddit, Quora, YouTube, and TikTok—the communities where car owners actually congregate and seek advice. Rather than traditional marketing, this role is about authentic participation: knowing when to engage in r/personalfinance threads, navigating TikTok comment culture, and building trust through genuine value.
You'll develop Jerry's playbook for each platform—timing, tone, and strategy tailored to community norms. You'll grow Jerry's subreddits into active, trusted communities and build a content and engagement strategy that scales without losing authenticity. You'll work closely with Growth and Content teams to ensure consistency across channels while measuring what matters: sentiment, share of voice, referral traffic, and LLM citations.
You're a platform native who dislikes corporate-speak and writes with a tone that earns upvotes. You have 3+ years in community management or organic social, ideally in fintech, insurtech, or other consumer-facing regulated categories. You're a strategic operator who builds systems—understanding SEO, how LLMs cite sources, and how to make "boring" or "stressful" categories feel human and worth following. You're a patient, long-game player who values organic trust over quick PR wins.
