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FreeWill is a social-good SaaS startup that has partnered with 2,400+ nonprofits and generated $14B in gift commitments since 2017. The company makes sophisticated donation mechanisms—legacy gifts, tax-smart donations, foundation and corporate grants—accessible to donors and nonprofits. With 200+ employees and recent recognition as a Most Loved Workplace and Forbes Best Startup Employer, FreeWill is scaling rapidly.
The Account Executive (Grassroots Account Executive) role focuses on revenue generation through strategic relationships with small-to-medium nonprofits. You will own a territory of net-new accounts and execute the full sales cycle: prospecting, discovery, demos, negotiation, and close. Daily responsibilities include booking 3–5 new meetings per week, managing a $500K+ pipeline, and closing ~$100K ARR quarterly. You'll work closely with Sales Development Reps on prospecting, become an expert in the FreeWill platform and nonprofit fundraising landscape, and stay current on industry trends and competitive dynamics.
Key responsibilities: execute discovery-to-close sales processes; collaborate on brainstorming and client meetings; demonstrate platform value and identify growth opportunities; manage complex contract negotiations with legal support; meet quarterly sales targets; and embody FreeWill's values of focus, joy, kindness, and courage.
Required qualifications: 2+ years as an Account Executive in a startup SaaS company with multiple products; experience leading product demos; ability to manage your own prospecting and handle negotiations; data-driven decision-making; and a growth mindset. Experience selling to nonprofits is a plus.
The role is fully remote across the US (excluding AL, CO, LA), with flexible PTO and a work-from-home culture.