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VP of Product Marketing

Cyera - Remote - Remote - posted 2026-09-04

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Cyera is a leading data security platform purpose-built for the cloud era, trusted by security teams at Fortune 1000 companies. The company is reinventing how businesses secure data, enable agile collaboration, and pursue new business opportunities. You will lead all product marketing and competitive intelligence at Cyera, reporting directly to the CMO. This is a business leadership role that requires world-class product marketing expertise combined with strategic revenue partnership. Key responsibilities include: **Platform & Portfolio Narrative**: Define how the Cyera AI Trust platform and three portfolios (Data Security, Agent Security, Identity Security) fit into one coherent, differentiated story. Build the messaging architecture from platform to product to use case, anchored in buyer pain and customer proof. Shape the category language the market adopts. **Market-Moving Launches**: Translate the product roadmap into a tiered launch engine with compelling narratives and integrated campaigns. Partner with Demand Generation, Brand, and Communications to ensure major launches generate pipeline and market attention. **Field & Partner Enablement**: Equip sellers, SEs, and partners with first-call narratives, demo storylines, competitive positioning, and objection handling. Success is measured by sellers who can tell the platform story independently and improved win rates. **Analyst Relations**: Co-own analyst strategy with the AR leader. Be a credible technical voice in briefings with Gartner, Forrester, IDC, and emerging analysts. Drive positioning that moves evaluations and shapes category definition. **Business Partnership**: Sit at the table with Product and Sales leadership on revenue goals, pricing, market entry, and portfolio strategy. Bring win/loss insights and competitive intelligence into roadmap decisions. **Team Leadership**: Lead, coach, and grow the existing product marketing team across three portfolios. Operate as a player-coach, developing senior PMMs into independent owners and building bench strength for scale. Success in the first 90 days means deep knowledge of the platform and portfolios, trusted partnerships with Product/Sales/AR leadership, team assessment, and a clear point of view on platform narrative and launch calendar. By year-end, the AI Trust platform story thrives in market, flagship campaigns win hearts and minds, major launches land as market moments with measurable pipeline, the field tells the story independently, analyst evaluations improve, and the product marketing team is stronger and more senior.

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