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Pattern is a fast-growing ecommerce acceleration platform that uses proprietary technology and AI to optimize and automate growth for global brands across 60+ marketplaces including Amazon, Walmart, TikTok Shop, and others. The company leverages 66+ trillion data points and sophisticated ML models to drive profitable revenue growth in advertising, content management, logistics, pricing, forecasting, and customer service.
As TikTok Shop Creator LIVE Manager, you will own and grow Pattern's Creator LIVE channel on TikTok Shop. You'll work closely with Social Commerce Managers and Creator Success Managers to identify, recruit, and manage relationships with TikTok Shop creators who are strong fits for Pattern's brand portfolio. Your responsibilities include:
• Identify and outreach to relevant TikTok Shop creators aligned with Pattern brands
• Manage creator relationships end-to-end, from initial contact through ongoing collaboration
• Track creator availability and coordinate LIVE session dates across multiple creators and brands
• Coordinate product selection and sample logistics with creators, SCMs, and CSMs
• Drive Creator LIVE opportunities forward to ensure sessions are scheduled and executed
• Provide creators with LIVE strategy guidance on merchandising, promotional mechanics, and product sequencing to maximize GMV and session performance
Success in this role means building a growing roster of creators who consistently go LIVE with Pattern brands, delivering reliable and repeatable GMV growth, and ensuring creators feel supported and want to collaborate repeatedly. In your first 30 days, you'll get up to speed on Pattern's brands and priorities and begin creator outreach. By 60 days, you'll actively manage multiple creator relationships with coordinated schedules and samples. By 90 days, you'll be consistently delivering LIVE sessions with measurable GMV growth.
You'll report to Casper Mao and work in a collaborative, fast-moving team focused on growing Pattern's presence across channels. Pattern values game changers, data fanatics, partner-obsessed individuals, and team doers who take initiative and hold themselves accountable.
REQUIREMENTS:
• Experience in TikTok Shop, creator/influencer partnerships, affiliate marketing, social commerce, or LIVE commerce
• Strong outreach and relationship-building skills; ability to engage creators professionally and persuasively
• Understanding of LIVE selling mechanics including merchandising, promotional mechanics, and product sequencing
• Excellent organization and follow-through to manage multiple creators, brands, schedules, and sample shipments simultaneously
• Analytical mindset; comfortable using GMV and performance data to guide recommendations
• Strong written and verbal communication skills with a collaborative approach