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Strategic Finance GTM Lead

Candid Health - San Francisco, CA, USA - Hybrid - posted 2026-08-11

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Salary: USD 220,000 - 260,000 / annual

Candid Health is seeking a Strategic Finance GTM Lead to drive financial decision-making and strategy execution across the company's go-to-market motion. This is a hybrid role combining finance and revenue operations responsibilities, requiring 6-10 years of finance experience with demonstrated expertise in GTM finance for multi-channel enterprise B2B selling. Key responsibilities include owning end-to-end GTM planning and strategy design, managing bookings forecasting and sales capacity planning for annual and quarterly cycles, building pricing frameworks to optimize unit economics, and designing compensation plans. You will define and own critical metrics across the entire sales funnel—from top-of-funnel lead generation through bottom-of-funnel conversion—including channel ROI, payback periods, pipeline stage win rates, and customer segmentation analysis. The role requires running deep-dive analyses into funnel and channel performance, identifying friction points, and partnering with stakeholders to implement solutions. You will build scalable, systematic processes for continuous strategy evaluation, including pipeline reviews and deal assessments. Executive communication is central: you'll own the narrative around GTM performance and partner with the Head of Finance and senior leadership on long-term growth strategy and capital allocation decisions. You should be an analytical powerhouse with high proficiency in Excel/Google Sheets and SQL, comfortable pulling and analyzing large datasets to inform decision-making. The ideal candidate combines deep financial expertise with practical operational leadership, translates complex financial data into compelling stories for non-finance stakeholders, and has a strong point of view on recommended actions. A "player-coach" mindset is essential—you'll proactively design templates and systems, leverage AI and automation to accelerate financial planning, and drive 10x improvements in speed and accuracy. Candid Health operates with minimal hierarchy and values the potential upside from equity. The company culture is in-person, with an ideal weekly schedule of 4 days in the San Francisco office and 1 day remote.

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