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Salary: USD 180,000 - 223,000 / annual
Airbnb is seeking a Staff UX Writer, AI to lead content strategy and execution for AI-powered, generative surfaces targeting hosts. You will shape how AI-generated experiences communicate with users and build scalable systems to maintain consistent voice as models evolve.
In this role, you will lead all content work across multiple projects within a single initiative, creating both direct copy and training data for large language models. You'll develop strategic ideas grounded in product requirements, data, and research. A key responsibility is setting the quality bar for AI-generated content by writing guidelines and examples, grading and ranking model outputs, and calibrating validation judges.
You will drive consensus with stakeholders on content recommendations, manage copy deadlines across multiple projects, and connect with critical cross-functional partners including Design, Product Management, Legal, Accessibility, and Localization. You'll participate in writing team critiques to present and refine work, present content and design work to directors and executives, and set the bar on every surface with judgment and taste.
The role requires working independently in a fast-paced, ambiguous environment with flexibility to adjust course as models and priorities shift. You'll collaborate closely with Experience Design, Experience Research, Engineering, and Design Program Management throughout the product development process.
REQUIREMENTS:
- 10+ years of experience in UX writing, content design, or content strategy
- Proven ability to lead content/copy work from concept to detailed design
- Experience in LLM prompting, generative AI, and model evaluation, with a point of view on training writing quality into a model
- Proven systems thinking and product strategy
- Experience building systems—guidelines, reference examples, evaluations—that scale across a team
- Experience writing content principles, messaging frameworks, and style guides, and adapting them into guidelines a model can be trained and evaluated against
- Proven ability to collaborate with cross-functional teams in all stages of design and build
- Proven ability to lead systems work from concept to detailed design, including defining net-new process where none exists
- Comfortable working independently in a fast-paced, ambiguous environment with flexibility to adjust course
- Familiar working alongside other design disciplines in Figma
- Experience working with and presenting to executive teams
- Solid understanding of user experience design principles and interaction patterns
- Passion for Airbnb's mission, commitment to diversity, and global mindset
