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Salary: USD 165,000 - 226,000 / annual
Okta is seeking a Staff Product Marketing Launch Operations Manager to lead go-to-market (GTM) execution for strategic product releases at one of the world's fastest-growing SaaS companies. This role sits at the intersection of product marketing, enablement, and operations, owning the full lifecycle from product ideation through market adoption.
You will be the central connector across Marketing, Product, and Enablement teams, driving alignment on launch readiness milestones, stakeholder communication, and executive reporting. Key responsibilities include: leading GTM launch readiness activities with clear milestone tracking; evolving Okta's launch processes by identifying efficiencies, standardizing playbooks, and building relationships with senior leadership; and providing data-driven insights on launch performance to guide strategy and growth targets.
Day-to-day, you'll manage cross-functional coordination, develop operational enhancements, collect and communicate key launch metrics to senior leadership, partner with data/analytics teams on product performance tracking, anticipate and mitigate launch risks, and help establish standard operating procedures within Product Marketing.
The ideal candidate brings 5+ years in program/project management, product launches, or product marketing, with deep familiarity with GTM and product development lifecycles. You excel at communicating complex launch activities and risks to senior management, leading and aligning large cross-functional teams, identifying hidden risks, and managing competing priorities in dynamic environments. Strong organizational and project management skills are essential, as is experience working directly with go-to-market teams.
