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Siro is an AI-powered platform redefining field sales operations. The company automates administrative work for sales reps, provides real-time visibility for managers, and enables executives to make data-driven decisions. The platform integrates with Salesforce and analyzes thousands of in-person sales conversations to surface insights and drive outcomes. Siro has raised $75M from top-tier investors (Index, Fika, CRV, SignalFire) and serves leading brands in home improvement, retail, hospitality, and automotive.
You will own product design end-to-end as a hands-on senior individual contributor. This role partners closely with Product, Engineering, and GTM leadership to reinvent how field sales teams work. Key responsibilities include: establishing and maintaining product craft standards and consistency; building the design system, patterns, and principles that scale with company growth; designing mobile and web app surfaces and AI interactions; rapidly prototyping ideas using modern AI tooling; conducting user research including in-person customer visits and field ride-alongs; representing the customer voice in strategic discussions; partnering with senior leadership and the founder/CEO on problem framing and roadmap influence; and elevating design decision-making across the PM and engineering teams.
This is a high-impact role where you'll define what Design means at Siro, establish the standard and systems, and shape the product language for a category still being invented. You'll work on genuinely hard problems—messy spoken conversation, fragmented business systems, field execution, and AI agents—all in one product. The team is small and senior, operating at a high-growth Series B company with real product-market fit and direct founder/CEO access.
REQUIREMENTS:
- 8+ years designing product with quantifiable success
- Exceptional interaction and visual craft; ability to articulate design rationale beyond subjective preference
- AI-native: daily prototyping with modern AI tools and code fluency to make ideas real
- Systems thinking combined with attention to detail (e.g., 4px decisions)
- Customer-obsessed; preference for field time over planning documents
- Credible with senior leaders; ability to influence strategy through reasoning and research; comfortable challenging founders and engineering leads
- Ownership mindset for the full product surface; comfort with tradeoffs and knowing when to prioritize consistency vs. speed
- Energized by ambiguity, tough problems, and high expectations
