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Salary: USD 211,000 - 373,000 / annual
Ethos is a life insurance technology company transforming how life insurance is bought, sold, and underwritten. The company operates a three-sided platform serving consumers, agents, and carriers, offering instant, accessible products with no medical exams required.
You will lead the Consumer Product team as Director of Product Management, owning the strategy and execution of the core consumer product surface. This is a people-management role where you will lead a team of product managers and partner closely with Engineering, Design, Data Science, and Marketing to build a delightful digital consumer experience from onboarding through purchase and beyond.
Key responsibilities include:
**Leadership & People Management:** Lead, mentor, and grow a team of product managers, fostering a culture of ownership and experimentation. Set clear goals and development plans for direct reports, conduct performance reviews, and partner with recruiting to scale the PM team. Create clarity and alignment across the team on priorities, roadmap, and success metrics.
**Product Strategy & Vision:** Define and own the multi-year product vision and roadmap aligned to company strategy and growth objectives. Translate business goals into clear product bets sequenced for maximum impact. Identify new market opportunities—including new insurance products such as Indexed Universal Life and Whole Life—and develop go-to-market strategies. Stay ahead of consumer trends, competitive dynamics, and emerging technologies.
**Execution & Delivery:** Own the end-to-end consumer experience from acquisition through purchase and onboarding, driving measurable improvements to conversion rates and user satisfaction. Educate consumers on life insurance needs and empower them to purchase appropriate coverage. Champion rapid experimentation with rigorous hypothesis testing. Remove friction from the application experience and ensure all consumer experiences are built on accessibility, delight, and simplicity.
**Cross-Functional Leadership:** Serve as the senior product voice in cross-functional forums, influencing roadmap prioritization and resource allocation. Build strong working relationships with Engineering, Design, Data Science, Marketing, and Actuarial partners. Communicate product strategy, progress, and results clearly to executive leadership. Drive alignment on shared goals across product, engineering, and business teams.
**Requirements:**
- 12+ years of experience as a product manager at a high-growth technology company, building consumer products at significant scale
- 5+ years of experience managing and developing product managers, with a track record of growing high-performing PM teams
- Experience in fintech, insurtech, or other regulated consumer industries is a plus
- Exceptional ability to generate, test, and refine hypotheses using data, user insights, and market trends
- Strong analytical orientation with focus on data-driven decision making; ability to measure success rigorously across a portfolio of bets
- Proficiency in self-serve analytics using tools like SQL and Amplitude; comfort partnering with data science for complex analysis
- Proven ability to transform strategic ideas into actionable roadmaps, rapid prototypes, and iterative product improvements
- Demonstrated experience leading and scaling PM organizations, including hiring, onboarding, and developing talent
- Ability to operate effectively at multiple altitudes—from setting long-term vision to rolling up sleeves on execution
- Exceptional communication and executive presence; ability to influence without authority across functions and levels
- Deep track record of solving hard customer problems and translating them into durable business growth
