SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Lightspeed Commerce is seeking a Senior Director of Growth Marketing to lead their international marketing organization and drive data-driven growth strategies. You will oversee four core teams: Marketing Automation (MAT), Conversion Rate Optimization (CRO), Marketing Analytics, and Marketing AI. Your mission is to build scalable growth engines, improve conversion funnels, and foster data-driven decision-making across customer acquisition and lifecycle efforts.
Key Responsibilities:
- Define strategy, performance metrics, and leadership for MAT, CRO, Marketing Analytics, and Marketing AI teams
- Supervise and develop a high-performing international team, fostering collaboration, accountability, and innovation
- Develop and implement global growth strategies aligned with Lightspeed's business objectives across all markets and verticals
- Drive experimentation and data analysis to optimize lead generation, qualification, conversion funnels, and retention efforts
- Lead marketing automation strategy and global technology infrastructure to ensure efficient, scalable campaign execution
- Conduct CRO initiatives across web platforms in collaboration with UX, design, and content teams
- Partner with IT to implement AI-driven approaches that enhance marketing efficiency and performance
- Collaborate with data teams to define KPIs, create dashboards, and establish a culture of performance measurement
- Work closely with regional leaders, product teams, and sales operations to align growth priorities and execution plans
- Establish a strong experimentation framework and learning culture across all teams
Required Qualifications:
- 12+ years in growth marketing, digital marketing, performance marketing, marketing operations, marketing technology, systems design, data analysis, or web/digital experience management, ideally in international SaaS environments
- 7+ years managing teams, including cross-functional and remote teams
- Proven success managing or developing teams in marketing automation/AI, CRO, and/or data analytics
- Deep expertise in modern marketing technologies (Salesforce, HubSpot/Marketo, Google Cloud Platform, BigQuery, Fivetran, Looker, GA4, Clay)
- Strong analytical skills and demonstrated ability to use data to optimize marketing performance
- Experience in high-growth, fast-paced environments with passion for experimentation and continuous improvement
- Excellent communication and leadership skills with a collaborative, international mindset
- Fluent English for workplace communication
Desired but not required:
- Experience in POS systems, retail technology, or hospitality technology sectors
- Knowledge of data protection regulations (GDPR, CCPA)
The role offers a hybrid work arrangement (3 days/week in office), flexible paid time off, stock purchase options, retirement contributions, professional development opportunities, health and wellness benefits, volunteer time off, employee resource groups, computer purchase program, and enhanced parental leave.
