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Midas is a platform for composable onchain investment products, enabling investors to access institutional strategies through performance-linked mTokens with full transparency, instant redemptions, and native DeFi composability. Founded in 2024 and backed by a $50M Series A, Midas has powered over $4B in asset issuance and paid out over $48M to investors.
You will shape how Midas communicates through writing across X, LinkedIn, and the company blog. Your work will translate complex onchain financial products into clear, accurate content. You'll write daily posts and threads in Midas's institutional brand voice, draft posts for founders' personal accounts in their authentic voice, and create long-form pieces including product explainers, strategy deep dives, and educational content on tokenization and onchain investment products. You'll turn product launches, integrations, and partner news into announcements and campaign copy, write copy for events and launch assets, and brief design on accompanying visuals. You'll collaborate with product and legal teams to ensure accuracy before publication, and use performance data to refine your approach.
You'll report to the Marketing Lead and work closely with design, legal, and product teams. The role offers direct ownership of a content pillar with room to grow within a fast-growing startup at the cutting edge of tokenization and DeFi. Midas has real products, real revenue, and real traction ($700M+ TVL), with category-defining products ($2B+ issued) and live integrations across Aave, Morpho, Pendle, and Ledger. The team includes operators from Goldman Sachs, Ondo Finance, and top crypto-native firms. The culture is remote-first and outcome-driven with London and Berlin hubs and regular team offsites.
REQUIREMENTS:
- 1–3 years in a writing-led social, content, or comms role, ideally in crypto, fintech, TradFi, or DeFi
- Excellent written English with range: tight X posts, 1,500-word explainers, and founder posts that sound authentic
- Fluency with X and crypto-native social platforms; understanding of what works differently on LinkedIn
- Working understanding of onchain finance and DeFi; familiarity with real-world assets and tokenization
- Ability to explain financial products accurately and without hype
- Comfort writing to house style (British English) and taking edits well
- Strong accuracy and attention to detail
- Writing samples required, including at least one thread and one long-form piece (ghostwritten work welcome with context)
NICE TO HAVE:
- Experience scripting short-form video
- Basic Figma skills or experience briefing designers
- Background in financial journalism, TradFi, or fintech comms