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Salary: USD 113,050 - 143,000 / annual
Coursera (now merged with Udemy) is seeking a Social Media Community Manager to build and engage its global learner community across organic social channels. You'll develop proactive engagement strategies that increase Coursera's visibility, strengthen learner relationships, and surface insights to inform social content and broader marketing strategy.
In this role, you'll manage Coursera's community voice across platforms including LinkedIn, Instagram, Threads, TikTok, YouTube, Facebook, X, and Reddit. You'll respond to high-priority learner comments and mentions, identify community trends and sentiment shifts, and translate findings into actionable recommendations for content and engagement strategy. A key responsibility is building and maintaining a learner story pipeline by identifying learners with compelling outcomes, conducting thoughtful outreach, and coordinating follow-up with internal partners.
You'll partner closely with Social, Brand, Content, Learner Support, PR/Comms, Legal, and agency teams to escalate sensitive issues, align on messaging, and ensure community interactions reflect Coursera's brand values. You'll also track and report on community engagement metrics, proactive outreach, learner story sourcing, sentiment, and recurring themes to measure impact and inform ongoing strategy.
The role sits at the intersection of social strategy, audience engagement, learner advocacy, and brand storytelling. Rather than managing reactions alone, you'll develop proactive approaches that deepen learner relationships and surface strategic insights.
REQUIREMENTS:
- 5+ years of experience in community management across major social platforms (LinkedIn, Instagram, TikTok, YouTube, Facebook, Threads, Reddit, X)
- Experience using social media management, social listening, or reporting tools to monitor engagement, sentiment, and audience trends, and to source customer stories for marketing
- Experience building proactive community engagement programs that go beyond inbound response management
- Experience navigating sensitive customer or community issues with sound judgment, empathy, and clear escalation practices
