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Product marketing lead

Writer - San Francisco, CA, United States - In-office - posted 2026-09-24

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Writer is an enterprise AI platform that enables Fortune 500 companies to build and deploy AI agents grounded in their proprietary data. The company is valued at $1.9B and backed by leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth. With offices in San Francisco, New York, Seattle, Austin, Chicago, and London, Writer is rapidly establishing itself as the leader in enterprise generative AI. As Product Marketing Lead, you will own the go-to-market strategy for new products and features in Writer's Core app, with a focus on helping prospects understand how the platform empowers marketing and sales teams and driving adoption among existing customers. You will sit at the intersection of product, sales, and marketing, translating complex platform capabilities into clear messaging that resonates with enterprise buyers. Key responsibilities include: - Own end-to-end product marketing for Writer Agent and other core app features, including positioning, messaging, launch strategy, and competitive differentiation - Partner with product, demand generation, content, communications, and customer marketing teams to execute go-to-market launches - Translate product investments into sales-ready narratives and develop enablement assets (pitch materials, one-pagers, objection-handling guides) for the sales team - Drive product and feature adoption through user communications and programs - Conduct competitive intelligence and market research to sharpen differentiation - Collaborate cross-functionally to ensure consistent product messaging across the buyer journey Requirements: - 6+ years of product marketing experience in B2B SaaS, OR 3+ years of product marketing paired with 5+ years in a related field (sales enablement, customer success, customer education, or product management) - AI-native mindset with proven experience using agentic AI to automate go-to-market workflows - Proven track record bringing complex products to market with clear, compelling positioning for technical and business audiences - Strong sales enablement instincts and ability to build narratives and assets that drive field adoption - Experience working cross-functionally with Product, Sales, and Customer Success in fast-moving environments - Excellent written communication skills - Experience or familiarity with enterprise AI or agentic AI landscape is a strong plus

About Writer

AI / Data / Infrastructure; SaaS / Enterprise Software — enterprise generative AI platform for business teams.

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