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Adyen is a global fintech platform providing payments, data, and financial products to enterprise customers like Meta, Uber, H&M, and Microsoft. The Digital Content, Media & Communications vertical is one of Adyen's fastest-growing segments, serving businesses in streaming, software & AI, gaming, social media/ads, news & publishing, and telecommunications.
In this role, you will serve as a strategic driver for the vertical's health and performance, reporting to the Head of Digital Content, Media & Communications. You will be responsible for defining and executing the long-term commercial strategy, identifying where, with whom, and how Adyen wins in this space.
Key responsibilities include:
- Developing and driving global commercial strategy for the vertical, ensuring alignment with market nuances and enabling flawless execution by commercial teams
- Serving as the subject matter expert for the vertical, speaking intelligently with strategic customers and championing initiatives internally
- Analyzing customer behavior to identify opportunities for product and service innovation and differentiation
- Acting as the voice of the customer, working closely with Product teams to inform prioritization, pricing strategies, and packaging to maximize profitability and market share
- Developing customer segmentation models to identify revenue growth and market expansion opportunities
- Monitoring industry trends, emerging technologies, and regulatory changes to inform vertical and broader company strategy
- Providing vertical nuance to global commercial enablement
You bring 7+ years of experience in Digital Content or related industries, with deep passion for the space and customer success. You excel at developing winning strategies, navigating ambiguity, and packaging customer feedback into data-driven business cases. You are a strong communicator comfortable presenting to senior stakeholders and representing the company at industry events. You are willing to travel up to 25% of the time, including internationally.