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Salary: USD 80,000 - 100,000 / annual
Team Liquid is seeking a Senior Sales & Partnerships Manager to manage and grow strategic partnerships with key clients such as Alienware and Monster Energy. Reporting to the Director of Sales & Partnerships, you will own the complete lifecycle of assigned partnerships, from onboarding through renewal planning, while driving revenue growth and ensuring seamless execution of partnership deliverables.
Key Responsibilities:
Account Management: Serve as the primary day-to-day point of contact for client stakeholders, building trusted relationships across brand, product, and marketing teams. Own end-to-end lifecycle management of assigned partnership deliverables, ensuring execution against scope, timeline, and quality standards. Drive revenue growth within existing partnerships through renewals and upsell opportunities, proactively identifying and developing expansion opportunities with supporting business cases. Monitor and report Cost of Goods Sold (COGS) on assigned deliverables, maintaining target margins and flagging variances. Produce partner-facing reporting that is clear and data-driven, demonstrating measurable value through KPIs, engagement metrics, media value, and campaign outcomes. Manage partner onboarding, compliance checks, and accurate record-keeping of contracts, deliverables, and financials. Drive cross-functional collaboration with Creative Services and Talent Management to ensure delivery against scope, timelines, and quality standards.
Sales & Business Development: Create and pursue new sales opportunities from lead generation through contract negotiation. Build and maintain a personal book of business against annual revenue contribution targets, including upsell opportunities for current clients and new business development. Identify prospects using LinkedIn, SponsorUnited, and comparable tools, developing customized proposals aligned to partner objectives. Maintain an accurate pipeline view updated at least weekly and contribute to forecasting. Identify and own revenue opportunities across Team Liquid's platforms, including Liquid Media, Liquipedia, and Talent. Expand your network of clients, agencies, brands, and creators, representing Team Liquid at industry events.
Strategic Projects & Knowledge Sharing: Lead or contribute to initiatives that improve departmental efficiency, workflow, and reporting. Build strong cross-functional relationships to align on partnership objectives. Share best practices with junior colleagues and contribute to departmental standards. Support additional departmental and organizational priorities, including process improvements and ad hoc business needs.
Requirements:
- 4+ years of hands-on experience in B2B sales and account management, preferably in media, sponsorships, or related fields
- Proven ability to manage partnerships, deliver on KPIs, and cultivate long-term relationships
- Proficiency in Google Suite, PowerPoint, and project management tools
- Exceptional presentation and negotiation skills
- Ability to manage multiple projects under tight deadlines with strong attention to detail
- Strong understanding of account management, including end-to-end deliverables execution and driving revenue growth
- AI fluency with demonstrated ability to effectively use tools such as Gemini and Claude to enhance sales and partnership workflows, including research, analysis, strategic planning, presentations, and operational efficiency
Bonus Points:
- Experience in the gaming industry or demonstrated passion for gaming
- Hands-on experience in partnership management or business development
- Advanced project management skills in digital environments
- Existing book of business or strong network of contacts with brands in the industry that can facilitate immediate value in partnership growth
- Demonstrated success in upselling or expanding partnership opportunities through strategic initiatives
