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Jellyfish is a global digital marketing agency combining tech expertise, creative talent, and data specialists to drive digital transformation for clients worldwide. As Senior Programmatic Manager, you will report to leadership and drive growth in a rapidly expanding programmatic advertising division.
Key Responsibilities:
- Optimize campaign performance across programmatic platforms, refining tactics and strategies for client accounts
- Develop weekly and monthly reporting insights and performance analysis to inform client strategies
- Partner with Business Development to identify and develop strategies for prospective clients
- Manage client communication through written reports and in-person meetings
- Collaborate across teams to create integrated advertiser solutions spanning the digital spectrum
- Interpret attribution modeling and third-party analytics data to drive decision-making
- Lead weekly status meetings, assign tasks and timelines to team members, and participate in internal leadership initiatives
- Engage with deal economics, media allocation, and advertiser investment decisions
- Mentor and educate junior staff as the business expands
This role offers the opportunity to influence the success of a high-growth business area with significant investment and expansion planned.
Requirements:
- 4+ years of experience in display and programmatic advertising within an agency environment
- Deep knowledge of display advertising, including real-time bidding, ad networks, demand-side platforms, attribution models, and associated technologies, specifically Google Marketing Platform
- Strong numerical analysis and data interpretation skills
- Advanced Excel proficiency; Macros and SQL capabilities essential
- Excellent business writing skills and ability to produce high-quality documents
- Structured approach to work with ability to manage competing priorities
- Ability to use data and market insights to inform decisions and develop business strategies
- Creative problem-solving mindset with willingness to experiment with new methods and technologies
- Note: Company emphasizes skills, expertise, and behavioral attributes over years of experience and traditional degrees
