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Salary: USD 175,000 - 200,000 / annual
Verkada is a rapidly scaling physical AI platform protecting organizations through integrated solutions including video security, access control, air quality sensors, alarms, intercoms, and visitor management. The company serves 30,000+ customers (100+ Fortune 500), has $5.8B valuation, and $1B+ annualized bookings.
As Senior Product Marketing Manager for Solutions, you will own positioning and messaging for 5-7 industries and drive go-to-market strategy for integrating new technologies and features into Verkada's broader marketing and sales efforts. This is a highly cross-functional role partnering with Product, Sales, and Marketing leadership.
Key responsibilities:
- Develop industry-specific positioning and competitively differentiated messaging based on customer research, industry insights, and product knowledge
- Lead new product and feature launches through an industry lens, owning content creation, planning, and deliverable management
- Collaborate with Brand, Creative, and Demand Generation teams to increase market presence and drive pipeline through outbound assets (video, webinars, thought leadership, tradeshow collateral, email nurture)
- Partner with Channel and Sales Enablement to position products and develop assets that improve win rates
- Become an industry subject matter expert and cross-functional leader uniting Marketing, Sales, and Enablement teams around business results
Requirements:
- 5+ years of product marketing experience in B2B SaaS or IoT
- Bachelor's degree required
- MBA preferred or graduating from accredited MBA program in 2027
- Experience developing positioning and messaging across a portfolio of products
- Self-directed, able to operate independently in fast-paced environment
- Exceptional writing skills with meticulous attention to detail and ability to write for diverse audiences
- Cross-functional collaboration experience with Demand Generation, Sales, Creative, Enablement, and Product teams
- Willingness to travel domestically for events and conferences
- Must be independently authorized to work in the U.S.; visa sponsorship not available
