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Salary: EUR 75,000 - 80,000 / annual
Solaris is Europe's leading embedded finance platform, pioneering Banking-as-a-Service. Founded in 2016 and headquartered in Berlin, Solaris enables fintechs, digital ecosystems, and multinationals to embed accounts, cards, lending, and payments directly into their products. As a fully licensed German bank, Solaris combines IT security and regulatory resilience with modular, scalable infrastructure. The company is transitioning into an AI-native banking platform to help European businesses deploy secure financial products at scale.
In this Senior Product Marketing Manager role, you will drive the strategic marketing and growth of Solaris's credit card portfolio. Your responsibilities include:
• Conduct strategic analysis and management of the credit card portfolio to identify growth, revenue, and optimization opportunities, deriving targeted activation and sales measures.
• Conceptualize, implement, monitor, and optimize sales and marketing campaigns to increase card activation and usage, leverage up-selling and cross-selling potential, and maximize customer lifetime value.
• Define core value propositions, product positioning, and messaging frameworks.
• Partner with CRM Managers and Communications teams to ensure cohesive, high-impact storytelling across all channels.
• Leverage competitive research, customer segmentation, and product data to identify growth opportunities and adoption drivers.
• Collaborate with Marketing and Product teams to define roadmaps using customer insights.
• Work closely with Risk, Control, and Compliance teams to navigate regulatory standards and deliver compliant, frictionless product and service launches.
You will operate in a company culture that emphasizes continuous learning through the Solaris Academy, AI ambassador mentorship, and upskilling programs. The organization is structured with technology hubs in Berlin and banking operations in Frankfurt, fostering collaboration across disciplines.
REQUIREMENTS:
• Bachelor's degree in Business, Economics, Finance, or related field.
• 4+ years of experience in product/portfolio management, project management, or strategic management in retail banking or fintech.
• Experience in credit card portfolio management (strong plus).
• Proven track record in product marketing, GTM execution, and growth metrics optimization.
• Experience with data analytics, marketing automation, and tracking tools.
• Strong background in data analytics, user segmentation, and funnel optimization.
• Excellent German language skills; English is a strong plus.
• Strong project/program management skills.
• Exceptional communication and cross-functional collaboration abilities.
• Attention to detail, strong presentation and stakeholder management skills.
• Data-driven mindset with creative problem-solving capabilities.
• Hands-on mentality and strong teamwork orientation.
• Structured, result-oriented, and independent working style.
• Comfort with AI tools, critical thinking about AI outputs, and commitment to responsible AI use; willingness to develop AI capabilities as technology evolves.
