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Salary: USD 128,000 - 153,000 / annual
Ibotta, a leading performance marketing platform (NYSE: IBTA), is seeking a Senior Product Manager to join the Advertiser Experience team. You will own the product vision, strategy, and execution of the self-service platform that Brand Advertisers use to manage campaigns on the Ibotta Performance Network (IPN)—a network connecting brands to over 200 million consumers through publisher partners.
In this role, you will define Objectives & Key Results (OKRs) and identify advertiser pain points across the customer journey. You'll craft an iterative roadmap of product initiatives and lead cross-functional squads of Engineering, Design, Analytics, Research, and Architecture in execution. You'll collaborate across Ibotta and directly with clients to communicate strategy, launch solutions, and measure success.
Key responsibilities include:
- Empathizing with brand advertiser customers to understand their environments, needs, goals, motivations, and pain points
- Working with UX and Engineering to build an intuitive self-service experience for designing, building, and optimizing IPN campaigns
- Integrating AI into both the product experience and development process
- Prioritizing a roadmap that articulates the path to OKR achievement while creating value for employees, clients, and Ibotta
- Championing optimal product development processes focused on problem-solving, iteration, and learning in a fast-paced environment
- Building strong stakeholder relationships across Ibotta to manage scope and timeline expectations
- Upholding Ibotta's core values: Integrity, Boldness, Ownership, Teamwork, Transparency, and openness to ideas from anywhere
The position is hybrid in Denver, Colorado, requiring 3 days in office (Tuesday, Wednesday, Thursday). Relocation assistance is available for candidates outside Denver. Candidates must be authorized to work in the United States.
Requirements:
- 5+ years of product management experience, including a track record of taking products from ambiguous problem spaces through launch with cross-functional teams
- BA/BS in computer science, engineering, or a related technical field (required)
- Proficiency with AI tools (Claude Code, Cursor, v0, Lovable) for building prototypes and daily use in research, analysis, and writing
- B2B product experience where customers are businesses; demonstrated ability to run discovery with partners, present roadmaps, and navigate difficult conversations about scope and timing
- Experience launching products in coordination with Product Marketing teams
- Ability to define unmapped problem spaces, make sound decisions with incomplete data, and decline good ideas that don't fit strategy
- Understanding of revenue-sharing economics across multiple parties
- Technical depth sufficient to work through APIs, data integrations, and system design with engineers and architects
- Clear communication skills in writing, visuals, and person-to-person interactions with internal teams and senior external partners
