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Senior Product Designer

Tide - Sofia, Bulgaria - In-office - posted 2026-07-23

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Salary: EUR 38,400 - 60,000 / annual

Tide is a fintech platform serving over 2 million SMEs globally with business banking, invoicing, accounting, bookkeeping, payroll, and tax solutions. The company operates across the UK, India, Germany, and France with offices in London, Sofia, Belgrade, Bucharest, Vilnius, Hyderabad, Gurugram, Berlin, Paris, and Luxembourg. You'll join the Admin Services team, which owns Tide's financial management products (Bookkeeping, Taxes, Insights, Invoicing, Payroll, Filings) across all markets. This team is in a major growth phase with significant investment in product development, product-led growth, and international expansion. In this role, you'll be embedded in a cross-functional squad, partnering throughout the product lifecycle from discovery through launch and iteration. You'll use your full range of product design skills to discover, research, design, and deliver engaging experiences across mobile and web. You'll evolve design concepts from early-stage prototypes to high-fidelity mockups, deeply understanding the SME members you're designing for through user research, existing insights, and usage analytics. You'll contribute to the design process by estimating design effort, tracking to OKRs, and measuring how experience impacts members. You'll collaborate with the design practice to understand core member needs and find innovative solutions. You'll use and contribute to Tide's Design System to ensure consistent, world-class experiences. Required: 4+ years designing digital products for web and mobile in product design or UX roles. Strong portfolio demonstrating product thinking, UX, interaction, and visual design with clear process and measurable impact. Ability to identify when research is needed and run moderated user sessions. Experience designing complex products and collaborating with cross-functional teams. Strong storytelling and communication skills. Impact-driven with pragmatism about trade-offs. Understanding of end-to-end design from ideation to launch and ability to troubleshoot technical issues with engineers. Proficiency in Figma. Good understanding of design systems and accessibility.

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