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Bloom & Wild Group is Europe's largest direct-to-consumer flower and gifting business, operating across three brands (Bloom & Wild, bloomon, and Bergamotte) with over 20 million orders delivered. The company disrupts the traditional flower supply chain by eliminating auctions and wholesalers, using technology and innovation to deliver subscriptions and gifts across Europe. Founded in Amsterdam in 2014 and backed by top-tier investors, the group is expanding beyond flowers into cakes, candles, and cocktails as part of its vision to become Europe's #1 direct-to-consumer gifting destination. As a certified B Corp, the company is committed to positive impact for community and planet.
The Senior Paid Search Manager will lead paid search strategy and execution across the Bloom & Wild Group portfolio. This role owns campaign performance, budget optimization, and ROI across Google Ads, Bing, and other paid search channels. You'll develop and implement paid search strategies that drive customer acquisition and retention, manage campaign budgets, conduct A/B testing, and collaborate with creative, analytics, and product teams to maximize conversion rates. The role requires deep expertise in paid search platforms, data analysis, and conversion optimization. You'll mentor junior team members, stay current with platform updates and industry trends, and report on performance metrics to leadership. This is a hands-on senior position with strategic oversight of a critical revenue channel for a high-growth, venture-backed consumer brand.
