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Salary: USD 149,000 - 199,000 / annual
Datadog is seeking a Senior Manager, Sponsorship Sales to own the strategy, sales, and execution of the sponsorship program for DASH, Datadog's flagship annual conference, and support sponsorship strategy for global Datadog Summits. This role carries a sponsorship revenue target and requires managing the full sales cycle from package development and prospecting through negotiation, closing, renewal, and partner experience.
Key Responsibilities:
- Build and manage the sponsorship revenue plan, pipeline, and forecast for DASH, reporting progress against targets to Events and Marketing leadership while supporting global Datadog Summits sponsorship strategy.
- Develop and evolve tiered sponsorship packages across branding, speaking opportunities, booth space, digital assets, lead generation, and other offerings based on sponsor needs and event capacity.
- Manage the full consultative sales cycle, including prospecting, qualification, pitching, negotiation, closing, renewals, and expansion with new and existing sponsors, while maintaining accurate CRM and sales activity reporting.
- Serve as the primary commercial relationship owner for sponsors from contract through onsite delivery, orchestrating the end-to-end partner journey.
- Collaborate with Events, Marketing, Sales, Partner Marketing, Community, and Finance on event inventory, sponsorship positioning, account strategy, invoicing, and revenue planning.
- Represent DASH and the sponsorship program in sponsor meetings, at industry events, and onsite at conferences while identifying opportunities to improve sponsorship products, pricing, and sales processes.
- Willing to travel and work onsite during DASH and global Datadog Summit events.
About Datadog:
Datadog is the leading observability and security platform for the AI era, providing unified visibility across the technology stack. Trusted by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence.
Requirements:
- 5+ years of experience in sponsorship, media, advertising, or B2B partnership sales, ideally supporting technology events or conferences.
- Demonstrated track record of owning and achieving significant sponsorship or partnership revenue targets, ideally including portfolios of $2M+.
- Experience managing a consultative sales cycle from prospecting through close with senior marketing, partnership, or business stakeholders.
- Experience developing and pricing sponsorship packages rather than solely selling from an established rate card.
- Strong CRM, pipeline management, forecasting, written communication, and executive-level presentation skills.
- Established relationships across relevant technology partner ecosystems are a plus.
