SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Salary: USD 112,500 - 211,000 / annual
Scribd, Inc. is seeking a Senior Manager of Performance & Organic Growth to lead the company's acquisition strategy across its portfolio of products: Scribd, Everand, and Fable. Reporting to the Director of Growth, you will own strategy and execution across paid and organic discovery channels, including paid search, paid social, affiliate, SEO, and LLM-driven search visibility.
Key Responsibilities:
- Develop and execute integrated performance marketing strategy across paid and organic channels, aligning with product and brand marketing teams
- Manage and allocate budget across performance channels to maximize ROI and drive profitable growth
- Lead, mentor, and develop a team of channel specialists (paid search, paid social, affiliate, SEO, LLM visibility)
- Own attribution and reporting infrastructure, using data-driven insights to continuously optimize spend allocation and return on investment
- Partner with brand marketers on integrated campaigns that combine brand storytelling with performance channels
- Collaborate with creative teams to develop high-performing assets and test new channels for untapped market opportunities
- Champion a culture of learning and performance within your team
The role operates within Scribd Flex, a flexible work model that balances remote work with occasional in-person collaboration at one of the company's hub locations.
Qualifications:
- 6+ years of hands-on experience running performance marketing channels and managing meaningful paid budgets in-house at B2C companies
- 2+ years of direct people management experience
- Strong expertise in paid search, paid social, and affiliate marketing best practices
- Working knowledge of SEO and LLM visibility strategies
- Demonstrated mastery of marketing unit economics (LTV/CAC, attribution, incrementality)
- Experience with Media Mix Modeling (MMM) is a plus
- Proven track record owning or evaluating marketing technology (ad management, SEO monitoring, attribution tools)
- Strong analytical mindset with ability to interpret and apply data insights
- Comfortable using AI tools for testing, reporting, and creative production
- Solid understanding of creative best practices and experience collaborating between buying and creative teams
- Excellent communication and cross-functional collaboration skills, particularly in multi-brand environments
- Customer-obsessed mindset and results-oriented approach
