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Salary: GBP 42,500 - 55,500 / annual
Monzo is seeking a Senior Growth Marketing Executive to drive the launch and scaling of Monzo Business across European markets. This is a hands-on role focused on direct mail campaign execution and optimization, with support across paid social and paid search channels.
You will own the end-to-end delivery of growth marketing activity across European markets, from campaign planning and setup through optimization, measurement, and reporting. Your primary focus will be leading the delivery and optimization of direct mail campaigns, including audience selection, creative development, supplier coordination, testing, and performance analysis. You'll also support campaign execution across paid social and paid search, working closely with channel managers to launch and optimize activity.
Key responsibilities include developing testing strategies around account structure, campaign planning, experiments, and creative roadmaps; collaborating with local market teams, brand, integrated marketing, creative, product, and data teams to deliver locally relevant campaigns grounded in customer insight; and sharing learnings across the wider growth marketing team to build repeatable playbooks for launching Monzo Business in new markets.
You'll join the Growth Marketing team and report to Ashil Shavdia, Growth Marketing Lead (Business Banking). You'll work closely with paid search, paid social, and direct mail specialists, as well as colleagues across European markets and other internal teams. This role is at an exciting stage of Monzo Business's European expansion, helping establish efficient customer acquisition strategies in new markets.
Monzo is a fintech company on a mission to make money work for everyone, offering personal and business bank accounts, joint accounts, accounts for young people, credit cards, savings, investments, and pension services in the UK, with expansion into European markets.
Requirements:
- Strong hands-on experience delivering direct mail campaigns, ideally within an acquisition or growth marketing environment
- Experience across, or curiosity to expand skills into, other performance channels such as paid social and paid search
- Ability to use data to tell a story about performance and understand how business customers engage
- Highly organized with ability to manage campaigns from idea through execution, coordinating across different teams and partners
- Customer-first mindset with a test-and-learn approach and agile working style
- Experience in financial services, B2B marketing, or international markets is a plus but not essential