SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
inDrive is seeking a Senior Digital Marketing Partnerships Manager to develop and manage relationships with key advertising platforms, agencies, and resellers. This role is critical to improving the efficiency and scalability of inDrive's digital user acquisition channels.
You will serve as a bridge between regional Marketing Managers and external partners including Xiaomi, Moloco, AppLovin, Apple Ads, agencies, and resellers. Your responsibilities include:
- Owning and developing strategic relationships with advertising platforms, agencies, and resellers
- Working closely with regional Marketing Managers to understand acquisition needs and identify relevant solutions
- Translating regional business requirements into actionable initiatives for external partners
- Negotiating commercial terms, incentives, test budgets, service levels, and partnership conditions
- Identifying opportunities to improve channel efficiency, scalability, and overall marketing performance
- Initiating and coordinating tests of new traffic sources, products, inventory, and platform capabilities
- Evaluating partner performance and recommending optimal setups across direct, agency, and reseller buying models
- Sharing platform expertise, best practices, and successful case studies across regions
The ideal candidate combines deep performance marketing expertise with exceptional partnership, negotiation, and stakeholder management skills. You will need strong internal collaboration abilities to work effectively with multiple regional teams while maintaining external partner relationships.
REQUIREMENTS:
- 5+ years of experience in performance marketing, mobile user acquisition, digital partnerships, media buying, or agency management
- Strong understanding of mobile performance marketing and the in-app advertising ecosystem
- Experience working with advertising agencies and/or resellers
- Experience working directly with advertising platforms or traffic sources (highly desirable)
- Strong understanding of performance metrics: CPA/CAC, CPI, ROAS, LTV, and retention
- Proven commercial negotiation and partner management experience
- Strong internal stakeholder management skills and ability to work with multiple regional teams
- Analytical mindset and ability to connect partnership opportunities with measurable marketing results
- Fluent English
NICE TO HAVE:
- Hands-on experience buying and optimizing in-app traffic
- Experience with Moloco, AppLovin, Apple Ads, Xiaomi, or similar platforms
- Experience managing both direct and agency/reseller buying models
- Understanding of mobile attribution, MMPs, SKAN, and incrementality
- Experience launching and scaling new acquisition channels across multiple markets
