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Freshworks is seeking a Senior Business Development Manager to join the outbound sales team, focusing on the MEA and India enterprise market. This is a high-activity, outbound-focused role responsible for building pipeline through proactive prospecting, engaging target accounts, qualifying opportunities, and creating meaningful conversations with potential customers.
Key Responsibilities:
- Drive outbound prospecting across target accounts and personas through cold calls, emails, LinkedIn, and other channels
- Research accounts and identify relevant decision-makers and influencers
- Manage and follow up on inbound leads, qualifying them based on business need, fit, and buying intent
- Execute structured email and calling sequences to generate meetings and sales opportunities
- Build and maintain a healthy pipeline of qualified prospects
- Personalize outreach based on account research, industry, business challenges, and relevant use cases
- Work closely with Account Executives to qualify and hand over sales opportunities
- Maintain accurate prospect, activity, and pipeline information in the CRM
- Track outreach performance and continuously improve messaging, targeting, and conversion rates
- Stay updated on target markets, industries, competitors, and customer pain points
About Freshworks:
Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences. The company's people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks to power their Employee Experience and Customer Experience operations.
Requirements:
- 4+ years of experience in B2B sales, business development, outbound sales, or SaaS
- Demonstrated experience in outbound prospecting and pipeline generation
- Strong cold calling, email outreach, and social selling skills
- Experience prospecting into mid-market and/or enterprise accounts
- Strong understanding of account research, persona mapping, ABM (Account-Based Marketing), and multi-threading
- Experience working with Account Executives to create and progress qualified opportunities
- Proficiency with tools such as LinkedIn Sales Navigator, Apollo, Lusha, ZoomInfo, 6sense, Outreach, Salesloft, HubSpot, or similar
- Strong analytical and problem-solving skills with the ability to use data to improve prospecting outcomes
- Excellent communication, influencing, and stakeholder engagement skills
- Highly self-motivated with strong ownership and a consistent hunter mentality
- Ability to operate independently in a fast-paced, target-driven environment
