SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Clarify Health is seeking a Senior Brand and Content Marketer to own the company's point of view and messaging strategy across all external communications. The role is responsible for producing thought leadership content, brand narratives, campaign materials, and sales enablement resources while directing freelance creative support. This is a foundational role—you'll help establish the marketing function rather than maintain an existing one.
Clarify Health builds data infrastructure for health systems and payers, mapping over 300 million lives and 20 billion data points through its Clarify Atlas Platform and Clarify Meridian referral network management system. The company has strong evidence and market expertise but lacks a consistent, credible voice reaching strategy and finance decision-makers at health systems.
Key responsibilities include:
- Developing and sustaining thought leadership through executive-bylined articles, market commentary, and research-backed perspectives; maintaining a publishing calendar
- Producing campaign content including landing pages, email sequences, nurture tracks, ad copy, and blog posts
- Building and maintaining sales enablement materials: battlecards, case studies, one-pagers, white papers, and pitch narratives; supporting regional VPs on prospecting materials
- Ensuring brand story and messaging consistency across all external assets
- Owning social media calendar, publishing, and executive social presence
- Managing website copy and partnering on structure, conversion paths, and SEO strategy
- Providing creative direction for freelance design work
- Supporting PR partnerships and award submissions
Success milestones: Within 90 days, absorb positioning/messaging and refresh core sales enablement assets. By six months, establish a thought leadership cadence (one executive piece monthly, one long-form quarterly) with on-time campaign delivery. By twelve months, sustain this cadence for four consecutive quarters with regional VPs actively using your content in deals and Clarify's perspective recognizable to health system leaders.
The role reports to the Head of Marketing and works alongside the Director of Growth Marketing. Marketing operations and digital channels are being built concurrently, so you'll help shape how work reaches audiences.
REQUIREMENTS:
- Four to six years in B2B content marketing, brand, or communications
- Portfolio of published work carrying an executive or organizational voice (three samples with written notes on your specific contributions required)
- Direct experience marketing in healthcare, health technology, or another regulated industry with demonstrated understanding of buyer dynamics and compliance constraints
PREFERRED:
- Long-form healthcare content experience (white papers, research reports, original analysis)
- Executive ghostwriting experience with consistent voice over time
- Sales enablement experience in field-driven prospecting environments
- Experience briefing designers and working knowledge of marketing automation platforms as a content contributor
