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Pattern Group is hiring a Sales Manager for their Pune office to drive full-cycle B2B sales and build revenue in the performance advertising and ad-tech space.
In this role, you will own the complete sales cycle—from discovery through negotiation to contract close—for enterprise customers in the performance marketing and digital media space. You'll build and maintain a self-generated pipeline with strong territory coverage to reliably hit revenue targets. Your primary focus will be closing deals with performance marketers and heads of digital media who use Meta, Snap, and Google ecosystems.
Key responsibilities include:
**Sales & Pipeline Management**
- Close new business deals, owning the full cycle through legal review and procurement
- Engage prospects with strategic proposals, partner-leveraged meetings, and company-generated meetings
- Serve as primary customer contact during sales; maintain accurate CRM records and quarterly projections
- Build and maintain a qualified pipeline with sufficient coverage to hit targets
- Run discovery, demo, and proposal cycles with predictable success rates using MEDDICC qualification
**AI-Augmented Prospecting**
- Self-source opportunities using the company's outreach system (personalized landing pages, multi-touch email and LinkedIn sequences)
- Leverage benchmark and catalogue-report data to create specific, credible, tailored pitches
- Keep HubSpot (Together pipeline) accurate and current for forecasting and reporting
**Partnerships & Co-Sell**
- Build and maintain your own network at platform partners (Meta and Snap), proactively finding collaboration opportunities
- Run co-sell motions with partners (e.g., CPV programs with Meta, DPA initiatives with Snap) in your region
- Work with media and creative agencies as a route to brands; build lasting relationships on active accounts
**Cross-Functional Collaboration**
- Sync regularly with CSM team to protect onboarding quality and ensure capacity for won deals
- Feed prospect questions and product feedback to Product and Product Marketing teams
- Surface key blockers and enablers in the sales process to improve organizational motion
- Leverage marketing resources and provide input on collateral effectiveness
**Leadership & Influence**
- Help interview candidates across the commercial team
- Influence others beyond direct reporting line through strong communication
- Lead company-wide projects (e.g., improving demos, building case studies, refining partner motions)
- Use call recordings (e.g., Gong) and coaching sessions to continuously improve discovery and demo quality
**Requirements**
- Track record of closing full-cycle B2B deals independently, from discovery through negotiation to signed contract
- Ability to build and manage self-generated pipeline with strong coverage to reliably reach revenue targets
- Comfort engaging performance marketers and heads of digital media; understanding of how they think and what they care about
- Knowledge of the ad-technology market, especially performance advertising and Meta/Snap/Google ecosystems
- Understanding of competitive landscape and ability to position product within it
- Strong grasp of product offering and value proposition; ability to articulate how it solves real business problems
- Comfort working in tooling-heavy, AI-augmented workflow (CRM discipline, personalized outreach, benchmark-driven selling)
**Nice-to-Haves**
- Existing relationships at Meta, Snap, or major media/creative agencies
- Experience selling creative or catalogue-based advertising products (e.g., DPA, dynamic video) into retail and ecommerce brands
- Regional market knowledge in assigned territory
