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Sales Director, Mid-Market

Nift - Remote - Remote - posted 2026-09-10

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Nift is a performance marketing platform that delivers millions of new customers to brands monthly. The company is cash-flow-positive, backed by Spark Capital and Foundry (investors in Slack, Snap, Warby Parker, and others), and has achieved 731% growth over three years. You will lead and scale Nift's Mid-Market sales team, managing Account Executives focused on acquiring eCommerce and Direct-to-Consumer (DTC) brands with monthly spend capacity of $50k–$200k+. Operating in a builder/player/coach model, you will both manage your team and actively hunt and close your own strategic accounts. Key responsibilities include: - Hiring, onboarding, and building a high-performing team of Mid-Market Account Executives - Setting clear metrics, running pipeline reviews, and coaching AEs through all phases of the sales cycle - Actively prospecting, qualifying, pitching, and closing strategic Mid-Market accounts alongside your team - Leading negotiations on pricing and contract terms to secure mutually beneficial agreements - Coaching your team to articulate Nift's value proposition against paid social, display, and other digital performance marketing channels - Maintaining accurate sales forecasts, managing pipeline health, and reporting on acquisition metrics and revenue performance - Collaborating with marketing, client success, data science, and operations teams on onboarding, pilots, and ongoing customer success - Becoming a category and platform expert; staying current with industry trends, competitive landscape, and market shifts; attending conferences and trade shows; traveling to prospective and existing clients Requirements: - 8+ years of total B2B sales experience, with at least 2+ years in a builder/player/coach, team lead, or frontline hands-on sales leader role for a performance marketing or paid social platform or solution provider - Demonstrated experience mentoring and leading Account Executives running full-cycle motions (prospecting, qualification, closing, and onboarding) - Proven track record selling solutions into performance marketing decision-makers (Heads of Acquisition, CMOs, Growth Leads) at DTC brands with monthly spend potential of $50k–$200k - Experience working in outbound-driven, fast-paced startup or small company environments, progressing from initial playbook creation to scaling a sales team and revenue through significant growth milestones - Rigorous approach to CRM management, deal coaching, pipeline metrics, and accurate sales forecasting

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