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Backcountry Group Sales is seeking a Sales Development Representative to own the top of the funnel for their B2B group sales program. This role focuses on prospecting, outreach, and qualification across corporate, medical, university, military, construction, hospitality, and other industry verticals.
You will generate pipeline through outbound email, phone outreach, and LinkedIn prospecting into target verticals. Key responsibilities include building and running repeatable outbound campaigns with sequences, messaging, and cadences; qualifying both inbound and outbound leads by understanding prospect needs and buying processes; handing off qualified opportunities to Account Managers with clean context; meeting monthly and quarterly pipeline and activity targets; maintaining accurate CRM records in Pipedrive; using tools like Apollo, LinkedIn Sales Navigator, and NetSuite for research and prospecting; participating in sales training sessions; and representing Backcountry values in all interactions.
This is described as a lean team environment where you will own significant responsibility, move fast, and make decisions with end-to-end ownership. The role is positioned as a proven path into Account Management—reps who consistently deliver qualified pipeline are prioritized for Account Manager openings.
The company emphasizes a culture rooted in adventure, recognition, and wellbeing. Benefits for US-based employees include paid time off, 401(k) match, medical/dental/vision coverage, supplemental policies, and employee discounts. Canadian employees receive paid time off, RRSP match, medical/dental/vision coverage, supplemental benefits, and employee discounts.
The interview process includes a recruiter screen, hiring manager interview with a campaign assessment, mandatory in-person interview at the Salt Lake City office, reference checks, and offer. Candidates unwilling or unable to attend an in-person interview will be removed from consideration.
**Requirements:**
- Minimum 1 year of outbound selling experience
- Strong verbal and written communication skills
- Comfort making high volumes of outbound calls and emails; ability to stay motivated through repetitive prospecting
- Creativity in outreach approach; not reliant on scripted messaging
- General understanding of B2B buying processes and outbound principles
- Comfort with CRM and sales tech (Pipedrive, Apollo, LinkedIn Sales Navigator, or similar)
- Coachable mindset; open to feedback and eager to improve
- Flexibility across US and Canadian time zones
**Preferred Qualifications:**
- Experience in B2B, group, or corporate sales
- ABM or lead generation experience
- Familiarity with sales methodologies (Sandler, MEDDIC, SPIN, GAP)
- Background in tech or outdoor industries
- Interest in growing into an Account Manager role
