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Boulevard is a client experience platform built for appointment-based, self-care businesses including salons, spas, medspa, and barbershops. Founded in 2016, the company empowers these businesses to thrive through modern, user-friendly software.
As a Sales Development Representative, you will be the first touchpoint for prospective customers, driving Boulevard's growth through strategic outbound engagement. Your primary responsibilities include:
• Conduct outbound prospecting via email, phone, social media, and other channels to engage potential clients and spark interest in Boulevard's solutions
• Qualify leads by understanding their business needs, identifying pain points, and determining fit for Boulevard's platform
• Use sales tools (Salesforce, Gong, LinkedIn) to organize conversations, track interactions, and measure daily impact
• Schedule high-quality meetings and product demos for Account Executives, consistently filling the sales pipeline with qualified opportunities
• Develop expertise in business management software, POS systems, and the self-care industry to position yourself as a trusted advisor
• Meet or exceed activity targets (calls, emails, meetings booked) and revenue-driving KPIs
You should be a strong communicator who thrives on meaningful conversations and connection. The ideal candidate is naturally curious, driven to help others succeed, confident, coachable, and excited to grow in a fast-paced sales environment. Prior sales development, SaaS sales, or beauty/self-care industry experience is a plus, as is educational background in sales, communication, business, or management.
Blvd provides comprehensive onboarding including two weeks of platform training, sales skills development, and a test-out at the end of week two. You'll participate in ongoing enablement sessions and work within a supportive team culture that celebrates wins together.
