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Pattern (Nasdaq: PTRN) is a leader in ecommerce acceleration, leveraging proprietary technology and AI to optimize and automate growth for global brands across 70+ marketplaces including Amazon, Walmart, Target, eBay, Tmall, TikTok Shop, and Mercado Libre. The company serves hundreds of global brands through products like 3P Accelerator, TikTok Shop, PXM, and ROI Hunter—an advertising technology platform helping brands manage product-level performance across Meta, Google, Snap, TikTok, and OpenAI's ChatGPT.
You will join as a Product Marketing Manager on the Product Marketing team, functioning as the fourth seat in a product quad alongside a dedicated Product Manager, Product Designer, and Lead Developer. This is a rare setup in the Czech market where you own a release from conception through customer adoption, not just shipping a finished product.
Day-to-day responsibilities include:
- Syncing with your product quad on parallel releases: what shipped, what's next, and potential blockers
- Building go-to-market assets: in-platform landing pages, newsletters, decks, and converting customer success win stories into case studies
- Joining weekly syncs with Customer Success to train the team on new features and flag upstream changes (e.g., platform updates from Meta) that affect how they sell
- Tracking adoption against quarterly goals, diagnosing stalls, and escalating blockers to product and customer success
- Owning a specific slice of the ROI Hunter product end-to-end (scope being finalized as the product team resets)
You will report to Dominika Rakyta, who serves as your direct mentor and sponsor. The role offers significant growth potential as ROI Hunter expands globally, particularly in the US. Early joiners will shape how the marketing engine is built rather than inherit an established playbook. Scope can expand into broader demand generation strategy, US market ownership, or wider responsibilities within Pattern's global marketing organization.
Success milestones: By 30 days, you're building deep product knowledge and the team sees your energy. By 60 days, you're hands-on with your first release. By 90 days, you're operating independently as a fully integral team member.
REQUIREMENTS:
- Real e-commerce experience: from an e-commerce platform or brand, an agency running performance marketing for e-commerce clients, B2B SaaS built for e-commerce, or 2+ years of in-house e-commerce or performance marketing. B2C e-commerce marketers welcome.
- Comfortable with ambiguity and shifting scope; priorities and roadmaps shift more frequently than at traditional companies, especially as ROI Hunter integrates into Pattern.
- Genuinely autonomous: you find answers rather than waiting to be told, and don't need check-ins to keep moving.
- Prior product marketing experience is helpful but not required; the company will teach PMM skills if e-commerce instinct is already present.
- Familiarity with ad platforms (Meta, Google, Snap, TikTok, OpenAI ChatGPT ads) is a plus.
High performers show real excitement to grow into the role despite the stretch, already carry e-commerce pattern recognition, prepare thoroughly for assessments, reorient quickly when scope changes, and proactively identify adoption gaps and bring clear reads on what's not landing.
