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Filevine is a Legal AI company delivering Legal Operating Intelligence through its unified platform LOIS (Legal Operating Intelligence System). The platform brings together data, documents, workflows, and teams to transform legal operations from reactive to proactive. The company has achieved rapid growth and recognition from Deloitte and Inc. as one of the most innovative and fastest-growing technology companies.
As Product Marketing Manager, you will own the messaging, positioning, and go-to-market execution for Filevine's product portfolio. Your responsibilities span three core areas:
**Product Content & Technical Literacy:** You will develop and own messaging and positioning for individual products within the portfolio. You'll author high-impact foundational content including customer presentations, pitch decks, feature blogs, and value-proposition briefs. A key responsibility is translating complex AI architectures and LLM capabilities into intuitive, emotionally resonant customer-facing collateral while maintaining high-quality craftsmanship at the velocity of the product engineering cycle.
**Launch Execution & GTM Orchestration:** You will partner closely with Product Management, Sales, and Marketing teams to ensure effective cross-functional delivery and hit respective milestones. You'll deeply understand buyer behaviors to develop and activate core use-case messaging that resonates across solo practitioners to enterprise legal teams. Understanding various types of legal practices is essential; direct legal industry experience is a strong plus.
**Sales Enablement & Battlecard Culture:** You will conduct ongoing competitive research to build, update, and deploy actionable battlecards and win/loss insights. You'll support comprehensive training programs for Sales, Product Management, and Partner teams. You'll track the competitive and analyst environment to support briefings that shape market perception. You'll own a consistent win/loss practice and translate findings into positioning changes.
**Preferred Technical Acumen:** Comfort with technical concepts, APIs, and modern software architectures is expected. Specific familiarity with Generative AI, LLMs, or legal workflows is highly advantageous. You should be able to translate complex technical concepts and SaaS architecture into clear, compelling materials and collaborate effectively with Product and Engineering teams.
**Requirements:**
- 3–5 years of dedicated product marketing experience within a B2B SaaS environment, ideally experiencing high-growth transition from Series C to IPO
- Proven experience working in a fast-paced technology or AI environment with a track record of flawlessly executing GTM tasks under tight timelines
- Stellar portfolio demonstrating ability to write clear, compelling product content and high-stakes customer-facing presentations
- Strong interpersonal skills with demonstrated success partnering across product, sales, and marketing teams
- Comfort with technical concepts, APIs, and modern software architectures; specific familiarity with Generative AI, LLMs, or legal workflows is highly advantageous
- Bachelor's degree in Marketing, Business, Technical Writing, or a related field; JD is also accepted and encouraged
- Previous experience as a legal professional is a strong plus
About Filevine
Legal / Compliance / Risk; SaaS — legal case management and workflow platform.
