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Salary: USD 83,200 - 110,000 / annual
Bugcrowd is seeking a Product Marketing Manager to play a central role in bringing new products, features, and platform capabilities to market. This is a hands-on role within the Marketing team, reporting to Brand leadership and partnering closely with Product, Engineering, Growth, and Revenue teams.
You will own and support launches for new features and product updates, including launch planning, audience definition, messaging development, and cross-functional coordination. You'll develop messaging and positioning for assigned product areas, translating technical capabilities into clear customer value and distinct market stories. Your work will include conducting customer and market research through interviews, win/loss analysis, competitive intelligence, and community listening. You'll create enablement materials for the Sales team, including launch briefs, battlecards, FAQs, and pitch support. Cross-functional partnership is essential—you'll work with Product, Engineering, Design, Brand, Growth, Sales Enablement, and Customer Experience to move initiatives from planning through launch. You'll also monitor competitive activity and market trends, sharing insights that inform launch strategy and broader product marketing recommendations.
Bugcrowd is a preemptive security platform founded in 2012 that unifies exposure discovery and assessment, offensive testing, and intelligence shaped by AI and human insight. The company is backed by General Catalyst, Rally Ventures, and Costanoa Ventures, with offices in San Francisco and New Hampshire.
REQUIREMENTS:
- 3+ years of product marketing experience, ideally in B2B SaaS, cybersecurity, or another technical category
- Demonstrated experience supporting product launches or major go-to-market initiatives from planning through execution
- Strong writing and communication skills, with ability to translate technical concepts into clear, credible messaging for diverse audiences
- Ability to conduct and synthesize customer, product, and market research into actionable insights and recommendations
- Strong project management, prioritization, and cross-functional collaboration skills, with ability to move work forward independently
- Experience marketing technical products, cybersecurity solutions, or offerings for highly regulated industries is preferred
