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Product Marketing Manager - Americas

Revolut - Mexico City, Mexico - In-office

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Revolut is a global fintech super app with 80+ million customers, offering spending, saving, investing, exchanging, and travel products. The company is seeking a Product Marketing Manager to lead go-to-market strategy across the Americas region. In this role, you will: - Conduct deep market research across the Americas to understand local customer behaviors, competitive landscapes, and regulatory requirements, extracting data-driven insights to inform regional strategy - Partner with global product marketing colleagues to understand product mechanics and develop market-specific value propositions tailored to each geography - Build and continuously optimize value propositions as living strategic documents that guide creative execution and cross-functional teams - Own positioning strategy, creative briefing, and cross-channel orchestration while ensuring local relevance and regulatory compliance - Lead creative direction for campaigns, collaborating with visual and 3D designers to develop bold, high-impact assets designed to break through market noise - Design and execute rapid experiments across channels, messaging, and creative approaches, then scale winning strategies into sustained adoption initiatives - Work with Data and Operations teams to build attribution models that directly connect your marketing efforts to key business metrics - Proactively communicate campaign performance and recommend strategic course corrections Requirements: - 5+ years of experience in consumer product, growth, or product marketing in fast-paced environments, preferably at global tech companies, with demonstrated success in market entry or international expansion - Solid understanding of fintech and payments products, including competitive and regulatory landscapes across the Americas - Strong creative eye with hands-on expertise in art direction and shaping high-impact creative concepts (not just writing briefs) - Exceptional copywriting skills with ability to adapt tone and complexity for diverse audiences, formats, and markets - Highly analytical mindset capable of independently extracting insights from data to inform strategy and prove commercial ROI - Ability to translate ambitious ideas into practical results and set strategic direction across complex, multi-market campaigns with numerous cross-functional dependencies - Bias for action, ability to work autonomously from day one, and relentless focus on rapid delivery and iteration

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