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Revolut is a global fintech company on a mission to give people more from their money through products spanning spending, saving, investing, exchanging, and travel. With 80+ million customers and 13,000+ employees worldwide, the company is experiencing rapid growth and seeking a commercially-minded Product Marketing Manager to lead go-to-market strategy across the Americas.
In this role, you will be responsible for building market-specific value propositions from the ground up and driving product adoption across the fast-moving Americas markets. You'll immerse yourself in local market needs, customer behaviors, competitive dynamics, and regulatory landscapes to extract data-driven insights that shape regional strategy. Working closely with global product marketing managers, you'll translate complex product mechanics into simple, compelling value propositions tailored to each market.
Key responsibilities include:
- Developing and optimizing value propositions as living documents that guide creative execution across channels
- Crafting positioning, briefing creative teams, and orchestrating campaigns across geographies while ensuring local relevance and regulatory compliance
- Leading creative direction and art direction for campaigns, working with visual and 3D designers to create bold, attention-grabbing assets
- Designing high-velocity experiments across channels, messaging, and creative approaches, then scaling winning initiatives
- Building attribution models with Data and Operations teams to prove direct impact on business metrics
- Communicating performance proactively and recommending course corrections
You'll work in a fast-paced, growth-focused environment where clarity, creativity, and commercial impact drive marketing strategy. The role requires balancing strategic thinking with hands-on execution, managing complex multi-market campaigns with numerous cross-functional moving parts.
REQUIREMENTS:
- Experience in consumer product, growth, or product marketing in a fast-paced environment, preferably at a global tech company, ideally with market entry or international expansion focus
- Solid consumer-level understanding of fintech or payments products and the competitive/regulatory landscape across the Americas
- Fierce creative eye with expertise leading art direction and shaping high-impact creative concepts (not just writing briefs)
- Exceptional copywriting skills with demonstrated ability to adapt tone and complexity for diverse audiences, formats, and markets
- Highly analytical mindset to independently extract insights from data and use them to inform campaign strategy and prove ROI
- Ability to turn big ideas into practical results and set strategic direction across complex, multi-market campaigns
- Relentless bias for action to work autonomously from day one and prioritize rapid delivery and iteration
