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Salary: USD 130,000 - 160,000 / annual
Trovy is building a financial platform for America's 86 million homeowners, enabling them to manage their homes and access low-rate credit through home equity. The company is backed by Left Lane, Kleiner Perkins, DCM, and Camber Creek, and is led by proven fintech innovators.
As Product & Brand Designer, you will shape the customer experience across Trovy's entire journey—from initial marketing touchpoints through the HELOC application process to final offer acceptance. You'll work closely with product and engineering teams to design features that improve conversion in the application flow, and partner with marketing to bring the brand to life across the website, landing pages, and paid advertising campaigns (Meta, Google, TikTok). This is a high-ownership role on a small, fast-moving team where you'll have real influence over both product and brand strategy as the company scales.
Key responsibilities include:
- Designing features and flows across the HELOC application from problem definition through production-ready designs
- Conducting user research, including customer interviews and usability testing
- Analyzing session recordings, funnel data, and customer feedback to identify friction points
- Designing website, landing pages, and paid ads while maintaining brand consistency across all touchpoints
- Building deep understanding of customers and home equity products
- Presenting design work with data-backed reasoning
- Contributing to design system and culture through collaborative feedback
- Leveraging AI tools and agentic workflows (Claude, Claude Code, Cursor) to prototype and iterate rapidly
REQUIREMENTS:
- 3+ years of experience in product design, brand design, or both
- Portfolio demonstrating shipped product work, ideally with brand or marketing design examples
- Strong product instincts; you think holistically about customer experience and shape what gets built rather than executing handed specs
- Experience conducting user research and translating insights into design changes
- Ability to use data and experiment results to inform design decisions
- Experience designing complete user flows, not just individual screens
- Strong Figma proficiency with clean, organized files and components
- Solid foundations in typography, layout, visual hierarchy, and interaction design
- Experience integrating AI agents into design and build processes
- Clear communication and comfort presenting to engineers, product, and leadership
- Ability to manage multiple projects simultaneously without compromising quality
Preferred qualifications:
- Experience in fintech, lending, or other regulated industries
- Operator and builder mindset with ability to spot opportunities early and ship quickly
- Track record of shipping your own designs to production using Claude Code or similar tools
