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Principal Product Designer

Ro - New York, NY, United States - Hybrid - posted 2026-10-08

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Salary: USD 242,300 - 285,000 / annual

Join Ro's Tech team to build the future of healthcare through exceptional product design. Ro is a vertically integrated healthcare platform connecting telehealth, diagnostics, pharmacy, and logistics into a seamless end-to-end experience for millions of patients. The company is redefining healthcare delivery by putting patients in control with a system designed from scratch for the digital age. As Principal Product Designer, you'll be a senior individual contributor and member of Product Design leadership, responsible for raising the quality, creativity, and craft of Ro's patient experience. You'll lead through direct contribution, setting a high bar for visual and interaction design, and helping designers around you produce their best work. Key responsibilities include: - Raise design quality across Ro through exceptional visual craft, creative direction, and product thinking on high-impact patient experiences - Lead the evolution of Ro's Design System, establishing its vision and roadmap, evolving its visual language, and partnering with Design Engineering to increase adoption - Shape how design systems enable AI-assisted product development, partnering across Design and Engineering to leverage tools like Claude and Figma Make - Bring creative direction to Vertical Growth initiatives, developing compelling concepts and experiences that introduce prospective patients to Ro and improve conversion - Turn creative exploration into org-wide leverage by identifying new patterns and codifying them into reusable systems - Lead complex design problems from ambiguity through execution, establishing points of view and bringing the organization along from exploration through implementation - Elevate the broader Product Design organization by mentoring and challenging Senior and Staff designers, providing high-quality critique and craft leadership - Partner with Product Design leadership on the future of the patient experience, identifying opportunities and establishing cohesive standards for how Ro's products should look, feel, and behave You'll report to the VP of Product Design and work closely with Design, Product, Engineering, Growth, and Marketing teams. Requirements: - 10 years of experience designing and shipping high-impact digital products across web and mobile - Exceptional visual and interaction craft demonstrated through a portfolio showing sophisticated use of typography, composition, hierarchy, and storytelling alongside strong product-design fundamentals - Ability to operate as both a systems thinker and hands-on maker, defining scalable design languages while personally demonstrating exceptional execution - Experience building, evolving, or driving adoption of design systems at scale with a strong point of view on how systems increase product quality and development velocity - Strong conceptual thinking and creative-direction skills to generate compelling ideas, establish creative points of view, and guide others toward high-quality results - Experience designing consumer-facing experiences where brand, storytelling, growth, and conversion matter, with understanding of how creative quality and rigorous experimentation work together - Demonstrated Principal-level leadership and influence, proactively identifying ambiguous high-impact opportunities, aligning senior cross-functional partners, and raising capabilities of experienced designers through work, critique, and mentorship

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