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Alan is a prevention-focused health insurance company integrating insurance, prevention, and care into a unified platform. The company serves 1M+ members across 40K+ partner companies and has reached €800M+ in ARR, with 1000+ employees across France, Spain, Belgium, and Canada.
As Partnership Activation Manager, you will drive commercial activation of the Belfius Business banking network across Flanders or Wallonia & Brussels. You'll serve as the bridge between Alan and Belfius bankers, helping them identify qualified prospects (especially companies with 20+ and 50+ employees) and converting partnerships into measurable growth.
Key responsibilities:
1. Activate the partner network: Build strong relationships with Belfius offices, zone directors, and bankers across your territory. Prioritize high-potential offices and bankers (A/B/C ranking) and help them identify relevant opportunities in their portfolio to generate qualified leads.
2. Enable commercial success: Deliver trainings, workshops, and commercial meetings (on-site and remote). Simplify Alan's value proposition for different client types, address common objections, and know when to escalate to Account Executives. Equip bankers with playbooks, customer stories, and compliant sales materials.
3. Execute strategy locally: Translate quarterly Belfius x Alan commercial plans into concrete activation calendars including duo meetings with Alan Sales, focus groups, campaigns, incentives, and events. Coordinate with Marketing and Sales to ensure clear lead ownership and fast follow-up.
4. Measure and optimize: Track activity, leads, meetings, conversions, and premium per customer. Identify what works, challenge what doesn't, bring field feedback to leadership, and continuously refine the playbook.
You'll spend 50%+ of your time in the field at Belfius offices and client events.
Requirements:
- 3+ years of experience in field sales, business development, partner activation, or network activation, ideally with distribution networks (banks, insurers, brokers, HR/payroll services, benefits providers)
- Proven ability to build relationships and drive commercial results without direct authority
- Comfort facilitating workshops for large groups and coaching individuals one-on-one
- Strong interpersonal skills combined with structured, numbers-driven mindset; deep understanding of sales funnels and conversion metrics
- Proactive, entrepreneurial, and autonomous working style
- Native fluency in Dutch and/or French; comfortable working in English
- Experience in insurance, employee benefits, or healthcare is a plus
Compensation: Hiring within C0-D level range per Alan's salary equity framework.
