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Martech Lead (AI Builder)

Viktor - Dublin, Ireland - In-office - posted 2026-10-13

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Viktor is an AI teammate that lives in Slack and Microsoft Teams, connecting to thousands of tools and automating real work for companies across finance, marketing, ops, and engineering. The company is building a product designed to replace half the SaaS stack. In this role, you will run Viktor's marketing machine as a hands-on individual contributor. You'll own the marketing stack (Viktor, PostHog, Clay, Hex, ad platforms), deciding what to keep, cut, replace, or build. You'll work directly with program leads across partnerships, paid, organic, brand, lifecycle, and product marketing to identify manual work and automate it. Key responsibilities include: - Auditing and optimizing the marketing technology stack, mapping every tool with owner, cost, usage, and overlap - Building apps, agents, and scheduled workflows on Viktor that are documented and maintainable by others - Ensuring data flows cleanly from marketing activity to signups, working with Data Science on attribution - Shipping automations and tools that measurably reduce manual work and cut costs - Planning and prioritizing next-quarter builds by impact You'll report to Kieran Flanagan, the CMO, and work in a small, high-trust environment with low process. There is no team at the start; as the company grows, you'll have the opportunity to build and lead a martech function. You'll ship your first week and talk to users on day one. By day 90, success looks like: a partner OS in daily use, a complete map of all marketing tools and automations, at least one tool or automation cut with savings shown, two additional tools built and used weekly by other teams, and next quarter's builds ranked and agreed. REQUIREMENTS: - 3+ years owning a modern marketing stack at a fast-moving company; you understand how pipeline gets made and can defend buy-vs-build decisions - Shipped tools or agents with AI (Claude Code, Cursor, Viktor, Lovable, or similar) that people used for months and that you've maintained - Built something nobody asked for—as a founder, side project, or at an early startup - Hands-on builder who ships good enough today and knows when a script beats an agent and when a $50 tool beats a build - Ability to translate messy asks from marketing leaders into something the team uses weekly PLUS (not required but valued): - Experience building on Viktor or with agents, scheduled workflows, and MCP - Hands-on with PostHog, Clay, Hex, data warehouses, SQL, and APIs - Background at a B2B SaaS or AI company, or building systems for partnerships or creator marketing

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