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Marketing Specialist

Shifted Energy - Chicago, IL, United States - In-office

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Salary: USD 55,000 - 65,000 / annual

Resource Innovations, a women-led energy transformation firm, is seeking a Marketing Specialist to support utility energy efficiency programs in Chicago. This role coordinates marketing campaigns, customer communications, and outreach materials for programs that help customers participate in energy-saving offerings. You will manage day-to-day marketing projects from request through completion, using tools like Wrike and Smartsheet to maintain schedules, track deliverables, and follow up on approvals. You'll support campaign execution across email, website, social media, direct mail, print, presentations, and events. This includes coordinating inputs, creative development, reviews, approvals, production, and deployment. Key responsibilities include reviewing and providing feedback on customer emails, website content, and outreach materials to ensure accuracy, consistency, and brand alignment. You'll work with internal and external creative partners to communicate project requirements, consolidate feedback, and confirm final materials meet specifications. You'll collaborate closely with program delivery teams, clients, contractors, and outreach partners to gather information and translate program needs into clear marketing requests. You'll support communications throughout the customer journey—from awareness and outreach through program participation, transactional communications, follow-up, and post-program engagement. You'll assist with tracking campaign activity and results, including email engagement, website activity, and event participation, then compile results for client reports and presentations. Additional duties include coordinating marketing support for virtual and in-person meetings, webinars, and events; maintaining organized project files and campaign calendars; and performing other duties as assigned. You may travel locally up to 10% of the time within the Chicagoland area. Requirements: - 1–3 years of experience in marketing, project coordination, or client communication roles - Bachelor's degree in marketing, communications, business, or related field (or equivalent professional experience) - Proactive mindset with strong organizational skills; ability to take initiative and follow through - Excellent written and verbal communication skills - Ability to manage multiple projects and deadlines while coordinating with diverse stakeholders - Experience collaborating with cross-functional teams, clients, or partner organizations - Proficiency in Microsoft Office (Excel, Word, Outlook/Teams) - Willingness to quickly learn new tools; familiarity with project management tools (Wrike, Smartsheet, Salesforce, Campaign Monitor) is a plus - Interest in sustainability and passion for environmental impact

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