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Marketing Specialist

Hullbot - Marrickville, NSW, Australia - In-office

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Hullbot is a deep-tech company on a mission to decarbonise the global maritime industry through autonomous underwater robots that inspect and clean ship hulls, reducing biofouling, fuel consumption, and emissions. The company's systems are actively deployed worldwide. You will serve as Marketing Specialist, Brand & Content, responsible for building and protecting the Hullbot brand across all customer and audience touchpoints. This is a hands-on, multi-faceted role that goes well beyond social media scheduling. Key responsibilities include: **Brand & Identity**: Act as brand guardian across all materials—from equipment and presentations to signage, photography, merchandise, and customer communications. Build and maintain a comprehensive brand asset library, ensuring consistency and raising quality standards across every touchpoint. **Content Creation**: Identify and curate compelling stories from the company's work—robots operating underwater, vessels being cleaned, engineers solving complex problems, customers experiencing the technology for the first time. Transform these moments into engaging video, photography, social content, customer case studies, media releases, newsletters, and web content. **Creative Execution**: Design collateral, edit video, create social content, and experiment with tools to bring ideas to life. Move from concept to tangible output. **Technical Communication**: Learn the maritime industry landscape—biofouling, coatings, robotics, shipping, fuel efficiency, and ocean impact—then translate complex technical concepts into simple, compelling narratives that resonate with customers and audiences. **Event Support**: Bring Hullbot to life at conferences, exhibitions, and customer events. Manage stands, collateral, logistics, photography, and content to ensure strong brand presence. **Cross-functional Collaboration**: Work closely with sales, impact, service delivery, and engineering teams to align marketing with broader company initiatives. You thrive in this role if you are brand-obsessed and detail-oriented, naturally creative with a strong eye for design, able to write clearly and simply, and genuinely curious about technology and robotics. You're adaptable, organized, and comfortable moving fast in a startup environment where priorities shift. You care deeply about Hullbot's mission to protect the ocean and are excited to learn about the maritime industry. This is an opportunity to build and scale a brand with measurable positive impact on the world, working alongside marketers, engineers, roboticists, scientists, and commercial teams. Your work will have global visibility, and you'll shape a brand still being built at an exciting growth stage.

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