SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Allure Security Technology is seeking a hands-on Marketing Manager, Campaigns to own the company's paid marketing programs and email nurture strategy. This individual contributor role sits at the center of converting marketing investment into sales pipeline and reports to the Head of Demand Generation.
You will manage paid search and paid social campaigns across Google Ads, Microsoft Ads, and LinkedIn, owning account structure, keywords, bidding, audiences, ad copy, and conversion tracking. You'll manage budgets, test continuously, and drive awareness and pipeline efficiency month over month.
You will build and execute email campaigns and nurture programs in HubSpot, from conception to send. This includes designing new asset launches, post-event follow-ups, and triggered nurture sequences based on engagement signals (e.g., guide downloads trigger retail-specific sequences). You'll own segmentation, workflows, email copy, forms, and landing pages, and help develop the narratives that connect Allure's product to its buyers.
You will set channel-level targets, own them publicly, and report on performance against pipeline outcomes, not just vanity metrics. You'll establish the reporting cadence that identifies what's working, what isn't, and where the next dollar should go.
About Allure Security: The company addresses account takeover fraud (which costs businesses nearly $7 billion annually) using AI-powered visual examination to detect online impersonation, credential theft, phishing, identity theft, payment data theft, and content republishing. Allure's deception technology injects realistic decoy data into attack sites to break scammers' business models and expose identities, complemented by automated takedowns and a dedicated takedown team.
Requirements:
- 3 to 5 years of hands-on digital marketing campaign ownership
- Direct experience managing Google Ads and LinkedIn campaigns, including budget ownership and optimization
- Ability to build campaigns in HubSpot: segmentation, workflows, nurture logic, emails, forms, and landing pages
- Working familiarity with Salesforce (campaigns, reporting, pipeline connection)
- Proven track record of setting targets and hitting them, with reporting to demonstrate results
- Startup pace mentality: experience in lean environments, self-starter, doesn't wait for briefs
- Comfort with AI tools as part of daily workflow and curiosity to expand their use
- Clear, direct communication skills; ability to explain what happened, why, and next steps in plain language
- Proficiency across the stack: HubSpot, Salesforce, Google Ads, Microsoft Ads, LinkedIn Campaign Manager, Semrush, GA4, Claude
Bonus: Experience marketing to security/fraud/risk buyers, SEO/SEM expertise, familiarity with emerging search trends (GEO/AEO), or experience managing external agencies/vendors. Background in cybersecurity is not required.
